Digital Media Specialist
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|Functional Title:||Digital Media Specialist|
|Category Status:||35-Exempt Contingent Category 2|
|Applicant Search Category:||Staff|
|University Authorized FTE:||1.000|
|Unit:||AGNR-AES-Agriculture Experiment Station-Associate Dir.|
Founded in 1856, University of Maryland, College Park is the flagship institution in the University System of Maryland. Our 1,250-acre College Park campus is just minutes away from Washington, D.C., and the nexus of the nation’s legislative, executive, and judicial centers of power. This unique proximity to business and technology leaders, federal departments and agencies, and a myriad of research entities, embassies, think tanks, cultural centers, and non-profit organizations is simply unparalleled. Synergistic opportunities for our faculty and students abound and are virtually limitless in the nation’s capital and surrounding areas. The University is committed to attracting and retaining outstanding and diverse faculty and staff that will enhance our stature of preeminence in our three missions of teaching, scholarship, and full engagement in our community, the state of Maryland, and in the world.
|Position Summary/Purpose of Position:||
The coordinator serves as the program’s digital communications specialist, responsible for creating engaging, informative content using combinations of text, still photographs, video, audio, graphics and interactivity. This person works with staff to identify appropriate subjects and develop key messages according to program objectives, and coordinates with contracted vendors to create, promote, and distribute multimedia and print assets as needed. This person is an important member of the SARE communications team who uses their knowledge of agriculture and digital media to make significant contributions to overall communications planning.
(S)he is the primary website team member, including guiding the overall online strategy, managing content on the website, developing new functionality, implementing search engine optimization projects, and using analytics to inform online strategies.
(S)he helps to develop the program’s digital communications and outreach efforts, including advising staff on social media strategies, and analyzing the results of social media efforts.
SARE Outreach’s primary objective is to translate the results of SARE-funded projects into practical, how-to information for diverse agricultural audiences, including farmers, Extension educators and researchers. Therefore, through the activities described above, the coordinator helps identify successful research from SARE’s portfolio of 6,000 projects, synthesizes that research into clear, targeted messages, and implements promotional strategies to get the message out to a wide variety of audiences in the agricultural sector.
Collaborative Content Development
Collaborative Content Management
A minimum of a B.A. in communications/journalism and/or a B.S. in an agricultural or environmental sciences-related field. At least five years of work experience in a related field is required. A master’s degree in a related field is highly preferred. Excellent written and oral communication skills; demonstrated ability to use a variety of digital formats and channels to tell compelling stories; excellent computer skills, including content management systems, email database management and design programs; and the ability to work both in a team-based office environment and independently.
Required Knowledge, Skills and Abilities:
Desired Knowledge, Skills and Abilities:
To be considered for this position all applicants must apply on line by submitting a cover letter, resume, and a listing of at least three reference providers.
Applicants must also list three multimedia projects you worked on and briefly describe your role in each. This information should be uploaded under Supplemental Documents.
|Open Until Filled|
|Best Consideration Date|
This is a primarily a sedentary position with the physical demands found in an office environment involving extensive use of desktop computers. Involves Light lifting.
The University of Maryland, College Park, an equal opportunity/affirmative action employer, complies with all applicable federal and state laws and regulations regarding nondiscrimination and affirmative action; all qualified applicants will receive consideration for employment. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, religion, sex, national origin, physical or mental disability, protected veteran status, age, gender identity or expression, sexual orientation, creed, marital status, political affiliation, personal appearance, or on the basis of rights secured by the First Amendment, in all aspects of employment, educational programs and activities, and admissions.
- Cover Letter
- List of References (no emails sent from system)
- Supplemental Document 1
Posting Specific Questions
Required fields are indicated with an asterisk (*).
How did you hear about this position?
- UMD Job Site
- Personal Referral
- Washington Post
- Baltimore Sun
- Local Publication
- Chronicle of Higher Education
- Inside Higher Education
- Hispanic Outlook
- Diverse Jobs
- Professional Journal
- Job Fairs